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The 10 coolest brands in Britain
10. Tate Modern
The Coolbrands list of Britain's favourite brands has published their annual results with some company's showing their classic staying power while others represent hot new designs. But only one can be crowned the nation's favourite.
In at No 10 is the forever controversial but endlessly influential Tate Modern. The art company represents London's museum of international modern art and has been breaking boundaries since 2000.
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