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it's an internet thing! est 1999

Label queen or fashion flop?
Kylie Minogue
Where:

H&M

Price range:

£5 - £40

Verdict:

The Australian pop queen launched a swimwear line called H&M Loves Kylie in May 2007. The singer designed 15 styles of bohemian-chic beachwear which were a roaring success. Not only was she ecstatic about the line saying, "to me it is all about summer indulgence, effortless chic and lots of fun", but 10% of the revenues spent on this beachwear line were donated to international charity WaterAid.

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