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World's 10 most valuable brands 2013
7. MacDonald's ($41.9 billion)
69 million daily customers can't be wrong: MacDonald's is where it's at when it comes to fast food and supersized profits. The last decade saw a slight dip which was countered with a rethink of their advertising and a refit of its restaurants. Throw in a few new additions to the menu and an eco-friendly slot at the London 2012 Olympics and you've got a recipe for success.
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