The hidden perks of private medical insurance

Buried treasure! If you are picking out private medical insurance, look for hidden perks.

15:39 21 November 2013

There are many benefits to having private medical insurance (PMI). Besides giving you medical support, companies providing PMI are competitive and offer an endless selection of policies along with some very nice perks to attract new customers.

Here are some services typically offered by PMI providers: 

• Counseling

AA will cover 10 counseling sessions per year. Other providers include a 24-hour hotline, as with AVIVA. However, you should always check on whether the phone number is toll free.

• 24 hour GP hotline

This service is also pretty standard. If there is a charge for the number you are given, use the NHS direct line on 111 instead.

• Grocery vouchers

PMI providers want people to stay healthy and they want their customers to make the most of their insurance policy. For instance, PruHealth has designed a “Vitality” program in which people earn ‘Nectar’ points for buying healthy food at Sainsbury’s.

• Free child cover

PMI providers offer this service to encourage business from families and familiarise future clients with their company. If you cover one adult and one child under Aviva, all subsequent children will receive free coverage.

• Gym discounts

PruHealth will give a 50% gym discount as a “healthier lifestyle option.” Aviva’s program, MyHealthCounts, offers health trackers, which allow you to set health goals and receive discounts on your premium if you accomplish them.

• No-claims bonus

As is the case with motor insurance, PMI providers will often decrease your overall premiums based on how many years you go without making a claim. Just do not let this bonus discourage you from getting treatment you need.

So before you make a decision, remember to research the benefits. That way, you can make the most of your insurance policy.