OPEN Media Target Old Trafford

A Liverpool advertising company has made its first move into Manchester with two huge digital screens outside Old Trafford.

10:01 04 October 2018

OPEN Media, a Liverpool-based advertising company, has made its first move into Manchester by targeting fans of Premier League giants Manchester United with two huge digital screens outside Old Trafford. The installation of the two full-motion LED screens on the north and south facades of Hotel Football, is part of OPEN Media’s plan to expand its advertising platforms across the North.

 

OPEN Media managing director Mike Smith said: "This new partnership with GG Hospitality is one we're very excited about,” said OPEN Media managing director Mike Smith.

 

“Both companies have huge growth ambition so I see the relationship working very well.

 

“I'm incredibly proud of our team, who have worked tremendously hard during the continual growth of OPEN Media.

 

“This is an extremely exciting time for us, not only are we expanding into a new city, but this launch marks the beginning of our national rollout.

 

“Our goal is to have sites in the UK's top seven cities by 2020, and we have some exciting projects in the pipeline to enable us to achieve this.”

 

Stewart Davies, group operations director at GG Hospitality, added: “Here at Hotel Football we are thrilled to be working with OPEN Media on their new venture in Manchester.

 

“We are looking forward to working collaboratively in conjunction with their two brand new screens over the coming months.”