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New Opportunities Abound for iGaming Businesses
The investment options in the gaming industry are amazing. Find out how the gambling industry is developing and why investing in it is profitable.
13:31 08 December 2021
Not many gaming enthusiasts can afford a trip to a physical casino. Thanks to innovative technologies, the iGaming industry is bringing Las Vegas to every home. All you need is a computer or smartphone.
Though it all started with online casino games, live dealer games have given casino players a taste of playing in real casinos from anywhere. It doesn't surprise anyhow that live casino is one the fastest iGaming verticals.
The future even looks rosier, both for casino players looking for exciting gaming and the industry. We look at new opportunities for online gambling businesses to provide their audience with their entertainment needs.
Live dealer games
It's only right we start with live casinos, even though it is not a trend or a new opportunity. Live dealer software is an essential tool in any online casino. However, live dealer games are evolving with new technologies, providing new opportunities for iGaming businesses. The advent of powerful computers and smartphones makes live dealers more attractive, faster, and easier to use.
With more technological innovations giving rise to crisp graphics and better streaming quality, online casinos have more opportunities to win more customers. Added to the exceptional real-life gaming experience, several software have enhanced chat features for effortless communication between human dealers and the players.
Popularity of esports
Esports is emerging as a fast entertainment product. 435million people watched eSports globally in 2020, reaching a $1.2 billion milestone. Though the vast majority of the audience is within the legal age of gambling, they are not readily gambling enthusiasts.
The challenge for iGaming operators is to find a way to reach this demographic. Already, several sportsbooks are adding esports betting verticals to their offerings. As an ever-innovative industry, it is expected that more iGaming companies will seize the opportunity to cross-sell to this booming market. Online casino operators, in particular that find a way to reach the esports audience may unlock a new money-spinner.
5G technology
Gaming has gone from the crude standard in the early 90s to highly immersive and graphics-intensive. The new gaming innovations require high speed and bandwidth for smooth operation. For this reason, 5G technology is welcomed innovation by the iGaming industry for video and live dealer games.
Every regular casino player wants a bit of the traditional feel of playing in a land-based casino. That's only possible playing live dealer games, and that aspect of online casinos has contributed in no small way to the success of the online gambling industry. With a 5G technology guaranteeing an internet speed of 200 MB to 10 GB, it is about time for iGaming operators to offer the players an immersive gaming experience. Giving players a vegas-like experience means more money for the operators.
Artificial intelligence casino dealer
One thing the veteran casino players have against online casinos is the lack of immersive gaming experience available in a land-based online casino. Though almost all casino sites have live dealer games, artificial intelligence is about to take the experience of playing casino games right from the comfort of the players' room to the next level.
While the current live dealer software enhances casino players' experience, using AI to take players' bets, deal cards, and announce results eliminates all human errors and bias. Though a bit early to see AI taking over from human dealers, it is a possibility iGaming investors can look forward to.
Virtual Reality Gaming
The drive to make Virtual Reality a reality for casino players has been ongoing for a while. The majority of the online casinos offering live dealer games will likely implement VR into their gaming.
The technology, when fully adopted, will bring the reality of playing in a Vegas casino into online casino players' homes. Getting a 360 view of the casino environment will make online casino games as immersive as they can even be.
Different casino software companies are already experimenting with the technology. First was the virtual reality roulette and instances of connecting live games with VR. A top software provider, NetEnt, also developed a demo VR version of its popular slot, Jack and the Beanstalk. Sooner rather than later, this emerging technology is bound to contribute to the growth of the iGaming industry.
Summing it up
There you have it. Any emerging opportunity in the online gambling sphere has to serve one purpose - providing casino players with highly entertaining, immersive gaming. Therefore, improving the delivery of the live dealer games should be paramount to any operator.