My Favorite SEO Hack to Increase Website Traffic

If you ask a marketer or business owner, 'What do you want most in the world?' 'More customers," he probably replies.

12:50 29 May 2020

What's next for a marketer after a customer's request? Increase site traffic!

Having a website is essential for any business, small or large. But you should note that your website should be seen first, and the number of visits should be increased so that you can increase your sales as well. There are several ways to do this:

SEO (attracting customers through search engines)

The word SEO stands for Search Engine Optimization, which means optimizing a site for search engines in order to increase Real human website traffic and thus increase site rankings. In the articles we have published on the Site blog , there are tutorials that make it easier for search engines to track, rank, and understand your website content, resulting in an increase in your site's ranking on the search engine results page. To do this, you often need to make small changes to your website. These changes may seem simple at first, but in combination with other optimizations, they have a significant impact on the user experience and performance of your website. You should pay special attention to SEO because this section is one of the most important issues in the field of website.

Content marketing is a type of marketing that produces and publishes content that retains previous customers and new customers. This type of modern marketing is a great way to get traffic to your site and make it more visible. If you want to win the online marketing campaign; You need good content both on your site and in your ads outside of the site. But it's not just content production that is effective, but quality content that comes first. Why? In the explanation, we have to say that there is a strong link between SEO and appropriate content, so that if you create low-quality content on your site, Google may penalize you, and this will be very harmful for your site. " Why is content important for search engine and SEO rankings?" »We have explained more.

Content marketing

You may think that content marketing is only suitable for large and experienced businesses, but as we stated in the article " Content Marketing for Small Businesses ", this type of marketing for small businesses is due to low budget as well as inexperience. Enough, very useful. So that a small company can start its content marketing campaign with minimal capital. Because you don't have to spend a lot of money.

Network marketing

One of the best ways to increase your website traffic is to buy social traffic to use social media channels to promote your content. Social Media Marketing is a type of Internet marketing that involves creating and sharing content on social media to achieve business goals and branding. Use social media to improve your business.

Social Networks

With this tool, you can increase website traffic and visitor conversion rate to your customer, brand your business, and ultimately improve interaction with your customers. Remember that hashtags play a key role in this tool. Twitter, for example, is ideal for short, vague, and tempting links. On Twitter, when you use a hashtag, your post will be available to more Twitter users, which will make it more visible. If your company has a B2C business model (ie, direct supply of goods and online sales to customers), programs like Instagram and Pinterest can be a good place to discover your business.

Email Marketing (Newsletter)

Email is a popular way to communicate. There is almost no one who does not have an email and has become a big part of our lives. Because smartphones have become so popular, people can check their emails anywhere and anytime using their phone. Use this to improve your business. The benefits of email marketing include economical and cost-effective, personalized and programmable, actionable and measurable. This tool has many uses, for example, you can create a newsletter and send it to your users at certain times. This will increase the conversion rate of users to customers.

Video marketing

In recent years, as Internet infrastructure has improved and video streaming has become much simpler, video marketing is advancing rapidly. This type of marketing increases sales, builds trust, and increases user engagement. Also, having a video on your website page can make the visitor spend more time on your site, which is very good for Google and can have a positive effect on the site's ranking. Rest assured that the amount of money you spend on making videos will definitely come back and bring good profits. Of course, keep in mind that the amount of video you put on your site is not high enough to negatively affect the speed of the site and therefore the SEO.

Internet advertisement

Advertising that is displayed as a banner, text, photo, video, and anything else on the pages of high-traffic websites is called Internet advertising. This model of advertising plays a very important role in increasing the income of companies, and for this reason, large advertising agencies have been created for this purpose. For example, Google with Google Ads is one of those companies that earns a lot of money from this type of advertising every year. How about Let's take an example. Search Google Keywords Sports Shoes If you look closely, you'll see links that are displayed next to some Ad. These links are for sites that use Google ads and pay a fee for Google to display them on the first page of its results. There are many types of online advertising, some of which are CPM, CPC, and CPA

Of course, don't forget to include the URL of your website on any site or application where you place your ads.

Traditional advertising

You may think that traditional advertising is becoming obsolete. But you should know that some audiences of some businesses still do not have a good relationship with cyberspace. That's why you need traditional and physical advertising. Of course, you should not neglect your website in this type of advertising. Be sure to include your site address in your business field ads such as business cards, tracts, banners, and more.

It should be noted that all of the above was to increase your targeted website traffic through marketing and advertising, but never forget that your website itself must be of high quality in order for all your marketing efforts to succeed. In the article " 21 Ways to Increase Website Visits ", we explain how to do this.