How Smartphones Boosted the Entertainment Industry

To help us understand how big an impact this technology has had, we can take a look at how it’s used in varying situations.

18:41 31 March 2023

It’s easy to see how smartphones have improved our lives in many ways, but the ways they’ve helped boost different elements of the entertainment industry perhaps aren’t as immediately obvious. To help us understand how big an impact this technology has had, we can take a look at how it’s used in varying situations.

The Diversification of iGaming

When we look at the gambling industry, the switch to mobile playing has opened up a world of possibilities for players, who can approach these games like casual mobile games but with the added element of trying to win. This in turn has it’s allowed the game creators to diversify and try new things as they try to find ways of appealing to every type of player in a growing market.

The Sweet Bonanza slot is an example of the type of online casino game we can find. It’s a slot game created by Pragmatic Play with a selection of fruit sweets acting as symbols on the screen. In terms of features, it’s fairly simple with tumbling reels and free spins added to the basic gameplay. A look around the site shows other slots such as Fortune Llama and Oil Tycoon with varying features and presentations, meaning that there are games for every type of personality.

The Amount of Streaming in Our Lives

Streaming would almost certainly have gone mainstream even without smartphones in our lives, but it’s safe to say that being able to watch streams wherever we go has greatly multiplied the amount of time we spend doing this.

This information from Comparitech confirms that the average person looks at a screen for more than six and a half hours each day, with over half of that time on a mobile device. Breaking it down further, over an hour and a half is spent streaming music and a little less on watching podcasts. Other studies suggest that we now watch TV shows and movies as much on smartphones as on TVs.

Impact of Social Media Influencers

The rise of social media influencers is another modern success story that wouldn’t have been possible without mobile devices. This works both ways, as many influencers use smartphones to post their latest updates, while we use similar devices to instantly see what they’ve posted, and we can do this wherever we are.

This has the knock-on effect of allowing influencers to have a huge impact on the e-commerce market. With 76% of American adults buying online using a mobile device according to the Pew Research Center, it’s easy to imagine someone seeing a recommendation from an influencer that they trust and immediately buying that product. This mobile approach gives influencers the chance to make an immediate impact that wouldn’t otherwise be possible.

The way that smartphones have profoundly affected these different parts of the entertainment industry tells us a lot about how they’ve changed our lifestyles, and it seems certain that we notice other major effects as the influence of mobile devices continues to trickle down through the rest of our lives.