Earn As You Walk

With the goal to promote health and fitness, a digital currency will be launched to pay people to walk.

16:49 23 November 2015

Bitwalking dollars(BW$), a new digital currency just like Bitcoins, will be earned by walking.

 

The project, which is funded mainly by Japanese investors, was founded by Nissan Bahar and Franky Imbesi, who have a track record in disruptive technology that could help developing nations as much as richer ones.

 

The project aims to promote health and fitness by encouraging more people to walk. Japanese electronics giant Murata is working on wearable wristband that will provide an alternative to carrying a smartphone and show how much BW$ the wearer has earned. The global scheme plans to partner with sportswear brands, health services, health insurance firms, environmental groups, and potential advertisers.

 

"It's a currency that can be earned by anyone regardless of who they are and where they live," says Franky Imbesi.

"For some it will be a free cup of coffee a week perhaps offered by local businesses to encourage people to explore their local shops. For others it could be a game changer, transforming their lives by enabling them to earn and trade in the same way with the rest of the world.

 

"And all while encouraging us to protect the planet and stay healthy."