Bloom & Wild Online Delivery Booms

London-based online flower delivery and gifting startup raises £75million.

09:29 20 January 2021

Bloom & Wild, a London-based online flower delivery and gifting platform, has recently raised £75million Series Funding following massive growth in revenue during the Covid-19 pandemic. 

 

The investment round, which was led by General Catalyst, was participated by Index Ventures, Novator, Latitude Ventures, D4 Ventures and existing investors like Burda Principal Investments. 

 

Aron Gelbard, Co-Founder & CEO, Bloom & Wild said: “With this new backing from General Catalyst and Index we start 2021 with renewed energy to pursue our vision of becoming the world’s leading and most loved flower company."

 

“Bloom & Wild has infused the traditional flower-giving experience with predictive analytics and technology to deliver a fresher, less-travelled bouquet to the people you care most about,” said Adam Valkin, Managing Director, General Catalyst.

 

Martin Mignot, Partner at Index Ventures said “Bloom & Wild team have reinvented every aspect of flower delivery and gifting, challenging the status quo at every stage. Through relentless execution, Aron and his team have created a delightful experience for customers, becoming the fastest growing flower business in Europe. We’re thrilled to partner with them as they scale internationally.”