5 Business Automations That Will Free Up Your Time

If you run your own business, you may find yourself gradually becoming loaded down with dozens of small jobs.

10:37 15 March 2021

While they might not be integral to your operations, they still need doing. This can be frustrating, and can distract from the vital tasks that you might otherwise be undertaking. It can even lead to a reduction in the amount of free time you are able to enjoy. So, what can you do to remove some of the little satellite tasks from your workload in order to focus on the important things? Automation is a great answer. In this article, we look at a few of the things you can easily arrange to happen automatically instead of having to tackle them yourself on a regular basis.

 

Marketing

 

Yes, marketing takes creativity and insight - but as long as you’re smart about it, a little bit of effort on your part can go a long way. Intent search engine optimization - or intent SEO - in particular is something that can generate a lot of return from very little input. All you need to do is to make sure that your website is optimized across all available platforms, then research the keywords that relevant potential clients use most commonly in order to find services like yours. There are plenty of free tools online to help you do this.

 

Next, start producing regular, on-brand content that contains those keywords. This will enable you to become far more discoverable via search engines. Try to repeat the keyword research process at least once a month. The result may include an increase in relevant traffic to your site with very little effort, and may even multiply revenue for your business and help you consistently outrank your competitors. Take a look at a handy SEO guide to learn more about the technique or to discover details of SEO consultants.

 

Taxes

 

Yes, you can automate your taxes. There are a few affordable tools available that will help you to record income and expenditure in real-time and, when you’re ready, all the collected information can be sent directly to the relevant tax authority. Many of these resources can even let you know if there are savings you’re at risk of missing out on that could add up quickly.

 

Social Media

 

You don’t need to create your social media content one post at a time. Why not create them in batches, and then schedule them to be automatically posted on chosen platforms at key times throughout the day? There are some great applications available to help you do this - and they’ll also help you to keep track of interactions and replies across platforms, all on the same screen.

 

Data Analysis

 

It’s important to keep track of the behaviors and preferences of your clients - but this can get highly involved and time consuming. Why not invest in an automated data analytics system to get this complex job off your hands.

 

Customer Service

 

By implementing chatbots and other automated service tools on your website, you can save yourself from spending precious minutes responding to emails or phone calls that ask the same basic questions over and over again. It’s likely that your customers will also be happy to have one less thing to look into.